Gavin is a talented music and portrait photographer, who in 2003 decided to set up as a freelancer. He needed a simple, clean identity including a website to showcase his best work. This had to be stylish, without detracting from the images, and easy to update

We developed a natural, silver, black and white look for Gavin, using a chunky Swiss typeface, which sits well in his chief market.

The site has a multi-page portfolio of photos, and we created line drawings for the informational pages, to create an interesting counterpoint.

We also created a system where Gavin could simply upload photos to a particular folder on the web, and they would automatically appear on his site.

This has been a successful window for Gavin to showcase his work, and key in helping him to secure new contracts.

The site is quick and easy to update, enabling him to add new work at any time